Guy Pearce stars in new viral video for Ridley Scott’s PROMETHEUS


The viral campaign for Ridley Scott‘s upcoming sci-fi epic film PROMETHEUS has kicked off with the reveal of an official Weyland Industries website that features a video from the future: corporation founder and technical futurist, Peter Weyland, speaks to a stadium audience at a TED conference in the year 2023. Weyland (as portrayed by PROMETHEUS cast member Guy Pearce) sets up the mythological and technological parallel between humanity’s mastery of fire to the cutting edge advancements of the early 21st century. He also, rather brazenly, exposes his own god complex while touting his plans to “change the world” via his unlimited ambition. Watch the video in HD and read FilmEdge’s analysis of this emerging viral campaign.

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